Objective: Go beyond the basics—learn advanced strategies, analyze performance, and optimize your campaigns for better results.
- 9:00 AM – 10:30 AM: Sharpening Ad StrategiesWe’ll cover more detailed ways to target people, test what works best, and make adjustments for better performance.
- 10:30 AM – 10:45 AM: Quick Break
- 10:45 AM – 12:15 PM: Understanding MetricsGet to know the numbers that matter. We’ll show you how to read data, spot trends, and use what you find to improve your ads.
- 12:15 PM – 1:15 PM: LunchTime to relax and share ideas with others over a meal.
- 1:15 PM – 2:45 PM: Expanding Your ReachLearn how to make your campaigns bigger without wasting money and how to customize your audience for better targeting.
- 2:45 PM – 3:00 PM: Short Pause
- 3:00 PM – 4:30 PM: Using Pixels and ToolsWe’ll teach you how to set up tracking pixels, make the most of audience tools, and link it all together with META Pixel.
- 4:30 PM – 5:00 PM: Wrap-Up and CertificationAsk any final questions, and take your certificate with pride as a reminder of all the valuable skills you’ve gained.